Samsung is an multinational organization. They do not specialize in one thing. They have a series of products and services that they bring to the table. Their biggest subsidiary is Samsung Electronics. It is the world's largest manufacturer of mobile phones and smartphones fueled by the popularity of its Samsung Galaxy line of devices. The company is also a major vendor of tablet computers which are part of the android powered Samsung Galaxy Tab collection. It is also regarded as pioneering the tablet market through the Samsung Galaxy Note family of devices. Samsung has a lot of competition in their electronic department, but they are better than anybody else at learning from their competitors. They know how to pivot and produce quickly, coming out with a variety of devices. Samsung has a better competitive advantage because it sees what the market responds to, pushes successes, and kills failures. It has differentiated itself from its competition with larger screens, different features, successful marketing, and delivering what consumers want. People love Samsung because they get so much out of it.
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